Creating beautiful opportunities for you.
As people spend more time at home, they're also spending more time and money decorating their home exteriors/interiors. They want products that enhance the beauty of their homes and gardens with minimum upkeep. As a result, sales of exterior decor products like plastic lattice and trellis continue to increase. And the brand of products more people are choosing is TUFF-BILT Products.
TUFF-BILT is the #1 brand in North America.
More homeowners, builders, architects and landscape designers buy
TUFF-BILT Products because they know TUFF-BILT for innovative
exterior decor solutions -- products that are attractive,
maintenance- free, easy-to-install and provide lasting beautiful
results.
A complete system of products.
When you stock TUFF-BILT, you get a full line of quality products.
They include a wide range of lattice and trellis styles, colors and
features, as well as accessories like Cap and Divider Moldings that
provide the perfect finishing touch.
A strong brand backed by strong
merchandising materials.
From eye-catching graphics to attention-getting displays, TUFF-BILT
has it all to assure the fastest sales of lattice and trellis. We've
designed our materials to be flexible to work in an array of retail
situations. Choose the materials that work for you!
We take care of you with excellent customer service.
We take care of you with a dedicated team of inside sales people as
well as an extensive network of field representatives. The TUFF-BILT
team is also supported by 130 distributors across North America and
the globe.
TUFF-BILT Winning War in Retail Aisle
TUFF-BILT Introduces the Industry's First
Lattice Merchandising Fixture
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TUFF-BILT Winning War in Retail Aisle
CHICAGO -- Plastics Research Corporation, manufacturer of TUFF-BILT®, the world's best selling brand of lattice, provides an arsenal of merchandising materials to help retailers move products faster and generate bigger store profits.
The lumber aisle where TUFF-BILT Lattice is sold is one of the most difficult areas to merchandise products. Plastics Research Corporation understands the challenge of selling plastic lattice products in the lumber aisle. Attention-grabbing graphics, displays and racks producing skyrocketing TUFF-BILT product sales are available.
"Merchandising popular TUFF-BILT Lattice has never been easier," said Ron Smith, Director of Marketing, Plastics Research Corporation. "TUFF-BILT Lattice became the world's best selling brand of lattice because of its strong consumer features and first-class merchandising materials. This one-two punch has resulted in soaring sales for retailers."
TUFF-BILT offers a display unit to fit the needs of every home center, lumber yard and lawn and garden retailer. This year the company created a vertical molding merchandising system to attach to H-frame racks holding TUFF-BILT Lattice.
In the past, TUFF-BILT Lattice was stocked in one department while cap and divider moldings were stocked in another. With the new vertical molding merchandising system, retailers can stock TUFF-BILT moldings side-by-side with lattice and increase accessory sales.
The new TUFF-BILT molding merchandising system is easy to install and looks great in stores. Just like all TUFF-BILT products, the new system is built to last. Its sturdy construction easily bolts to existing racks or walls and can be used inside or outside.
Additionally, TUFF-BILT has developed a unique horizontal tray system for the displaying of moldings in cantilever and 'H' frame racks. TUFF-BILT also offers Point-of-Purchase displays which can be placed inside or outside and hang vertically or horizontally on racks. The displays feature the wide range of colors and patterns of TUFF-BILT available. Lattice sample chains showing the differences among TUFF-BILT Lattice products are also available.
Contact Plastics Research Corporation at 800-879-7723 or your local TUFF-BILT sales representative for more information.
Plastics Research Corporation is the leading manufacturer of plastic lattice and trellis products in the world. The company markets TUFF-BILT brand lattice and trellis through distributors and leading home centers, lumber yards and lawn and garden retailers across North America and around the world.
For more information, contact Plastics Research Corporation, 3200 Robert T. Longway Blvd., Flint, Michigan 48506, phone: (800) 879-7723.
TUFF-BILT Introduces the
Industry's First Lattice Merchandising Fixture
Enjoy Higher, More Profitable Sales with Minimal
Inventory Investment.
FLINT, Mich. -- The home center industry's first Lattice Merchandising Fixture is now available from the makers of TUFF-BILT® plastic lattice, the world's best selling brand of lattice. Designed for retailers who have limited shelf space, the new Merchandiser helps retailers sell more lattice and accessories in a compact store area.
Customers want more styles and colors. Retailers want to stock a wider selection. The solution is the new TUFF-BILT Merchandiser from Plastics Research Corporation. Stocking and selling a wide variety of colors and styles of TUFF-BILT lattice is easy with this new compact fixture. It features bright, full color, attention-grabbing graphics and sturdy construction.
The Merchandiser takes up very little space at 60 inches wide x 48 inches deep and 119 inches tall. With the Merchandiser, retailers can stock several different varieties of TUFF-BILT lattice in six different colors. It holds 120 sheets of 4 x 8 ft. lattice including the popular TUFF-BILT Classic Lattice in Regular Diamond, Privacy Diamond and Privacy Square styles and the new Dimensions Weave Lattice. The new Merchandiser also holds 14 cartons of TUFF-BILT Cap and Divider Moldings in an assortment of colors.
The new TUFF-BILT Merchandiser is the only one available for lattice in the industry. It features a compact, free-standing design that is fast and easy to assemble and shopable from two sides. The Merchandiser is modular allowing for additional lattice bays. Its slant design offers easy loading and unloading.
TUFF-BILT is offering special, limited-time incentives to promote its Merchandiser. The display unit will be available to retailers beginning February 16, 1998. Call (800) 879-7723 for more information.
The TUFF-BILT Merchandiser is the direct result of feedback learned from exit interviews conducted nationwide by an independent research firm. The study, commissioned by Plastics Research Corporation, indicated consumers were more likely to choose additional lattice colors and styles if available (70 percent).
According to Ron Smith, Director of Marketing, Plastics Research Corporation, TUFF-BILT plastic lattice sales continue to climb as consumers learn more about its durability and maintenance-free construction. The Merchandiser allows retailers to stock more varieties and colors without taking up valuable shelf space.
"Lattice is a component of a project," Smith said. "Retailers can place the new TUFF-BILT Merchandiser next to the lumber aisle or near other deck and porch building supplies to cross merchandise products. TUFF-BILT lattice is popular with consumers and retailers. It provides all the aesthetic and privacy features of wood lattice without the installation and maintenance frustrations. Retailers are pleased with how quickly it sells and the high margins offered."
Plastics Research Corporation is the leading manufacturer of plastic lattice and trellis products in the world. The company markets TUFF-BILT brand lattice and trellis through distributors and leading home centers, lumber yards and lawn and garden retailers across North America and around the world.
For more information, contact Plastics Research Corporation, 3200 Robert T. Longway Blvd., Flint, Michigan 48506, phone: (800) 879-7723, or your local TUFF-BILT sales representative for more information.